GoPro Inc (NASDAQ:GPRO) provider of some of the most engaging content reported that it is bringing spherical, immersive videos to Facebook Inc (NASDAQ:FB) news feed. Now, the users of Facebook social media platform can experience exclusive 360-degree video directly using their Android mobile device or web browser. In the coming weeks, the company will introduce additional 360-degree content on social media platform where users can witness different kind of unique and never-before-seen, experiences from the vantage point of world-class top chefs, athletes, and more.
The expert speak
Zander Lurie, the Senior VP of Entertainment, said that GoPro provides content and narrates stories that stir emotions. The company is changing the way users experience and share most important moments in life. With over 4 billion videos viewed each day on Facebook, Go Pro has an opportunity to boost the excitement of unique 360-degree video to new audiences. The video symbolizes a compelling way for company to bring consumers into new experiences and worlds like never before.
The highlights
Spherical media permits a wide range of immersive viewing occurrences and is a vital building base of virtual reality. It can be stated as an innovation set to transform education, entertainment and other industries. GoPro’s stitching software and hardware offers highly accessible and exciting solutions for sharing, capturing and creating spherical content. The company is also associating with a number of companies as they launch their VR plans and platforms in the industry.
The use
The users will not require a headset to access the GoPro Inc (NASDAQ:GPRO) videos on Facebook News Feed. The engaging content will run natively on social medial platform on web and Android, where users can choose how to view the videos. On the web, the immersive content can be viewed by using the mouse and for use on Android platform viewers can either drag finger on the screen or move the phone on its side to navigate.